Top 15 eCommerce Companies in Australia

Overview

The online market in Australia has seen a sharp acceleration in its momentum during the last decade. Online retailers are trying to stay abreast of recent trends in online shopping.

As a result, E-commerce companies in Australia have been embracing new methods and strategies in order to seize it's full potential. At the same time, logistics experts are scrambling to manage their fast-moving inventory to catch up with the growing momentum.

Related Post:- Best eCommerce Courier Service Provider Companies in Australia

Australian online ventures have capitalized on the growing market. They have invested in high-performance warehouse spaces, other logistics and delivery services. They have further configured their services to provide proactive customer support.

In addition, they have also focussed on supply chain solutions to accommodate the high demand in the country. As a result, top online platforms in Australia have been able to stand out in a swarm of other companies.

To address this topic, we have immersed ourselves in extensive research. We have also taken into account various expert opinions on Australian eCommerce. And we have compiled a list of the best e-commerce companies in Australia for you.

Top 15 Best eCommerce Companies in Australia [2024 Updated List]

1) Gumtree

Gumtree was founded in the UK, an online classified advertisement and community website. After its expansion to Australia Gumtree gained prominence among millions of people for buying and selling products and services.

In addition, more than 7 million Australians visit the site every month. They have access to 3 million live listings and 80,000 new ads every day. Furthermore, Gumtree has a revenue of $31.9 million per year with a strength of around 200 employees.

2) Amazon

Amazon is a multinational technology company that offers a platform for businesses to become sellers. With this online platform, consumers can avail of a long list of products from pin to diamonds.

Apart from e-commerce, the company also focuses on cloud computing, digital streaming, and artificial intelligence.

Moreover, Amazon generated a revenue of more than $1 billion. It has doubled its numbers from 2020 and provided employment for 900 plus people. Furthermore, Amazon Australia is expected to hit $4 billion next year.

Additionally, it is also opening its fourth distribution center. This will be manned by 2000 robots to speed up delivery and double its warehousing capacity. To top that, it has a traffic of 28 million monthly visitors.

3) eBay

eBay is a worldwide company offering business-to-business and consumer transactions. It works through its website via auction and immediate sales. eBay Australia enjoys an extremely consolidated position now and is relied upon for its services in the country.

Moreover, eBay has monthly traffic of 68 million-plus visitors. It employs around 90 people in the country. It has become the market leader in Australia, with $6.54 billion in revenue. These numbers make up for more than half of the country's e-commerce sales.

Furthermore, eBay is the number one e-commerce app in Australia. It delivers goods in four days or less. This time is likely to reduce with the introduction of eBay guaranteed delivery.

4) Woolworths

Woolworths is an Australian retail company with brick and mortar stores. It is one of the largest by revenue in the country. It provides a range of groceries along with other goods and services.

Woolworths began its online operations in 1992. It has a high conversion rate and high-end mobile performance. This e-commerce company has become one of the most valuable brands in Australia.

Moreover, Woolworths has estimated traffic of 17 million monthly visitors. Additionally, it has generated a revenue of $63 billion in 2020, employing more than 215,000 people. Furthermore, Woolworths introduced Wpay, which offers end-to-end payment solutions to merchants.

5) JB Hi-Fi

It is an Australian retailer company that offers consumers electronics and entertainment goods. JB Hi-Fi went online in 2000 to secure its place as one of Australia's leading providers of electronic goods. And after a few acquisitions in the next 15 years, it consolidated its position further in the Australian e-commerce market.

Moreover, this top e-commerce company has an estimated 18 million visitors every month. Additionally, JB Hi-Fi has generated a revenue of $7.918 billion. It also provides employment to more than 19,000 Australians.

Furthermore, JB Hi-Fi offers store-to-door and three-hour delivery. These services apply for eligible orders across Melbourne, Sydney, Canberra, Brisbane, Perth, and Adelaide.

6) Kmart

It is a chain of retail stores in Australia and New Zealand. Kmart provides products at affordable and discount prices, and its online store was started in 1999.

Furthermore, the Kmart brand name was acquired by Wesfarmers in 2017. They then started introducing more on-trend products at lower prices.

Kmart went on to generate a revenue of $8.7 billion armed with 31,000 plus employees. Moreover, Kmart has monthly traffic of 16.9 million visitors on its website. Their fashion products account for the highest percentage of sales.

Finally, Kmart uses Couriers Please, Australia Post, TNT, Meemeep, and Allied express for delivery services.

7) Chemist Warehouse

It is an Australian retail chain of pharmacies that established an online presence in 2000. It offers an extensive range of products with discounts and benefits. This e-commerce site has monthly traffic of 8 million visitors and has 350 stores across Australia.

They are one of the top chains of pharmacies in Australia. Chemist warehouse has increased conversion by 85%. It has pushed the digital revenue higher with dynamically tailored messages to its well-categorized customers.

Moreover, this online retailer currently houses 950 employees. has generated a revenue of $2 billion in the past year, and has over 25% of the pharmacy market share in Australia.

8) Coles

Coles is an Australian supermarket, retail, and consumer services chain. Bi-Lo supermarkets is included as a part of its supply chain. Moreover, Coles online was started in 1999, designated with "click and collect" areas. These are accessible to 85 percent of the Australian population.

In 2007 Coles online moved from warehouses to store-based order fulfillment models. Additionally, Coles launched a new website in 2008. This facilitates faster and easier purchasing process. For the supply chain, Australia Post fulfills logistics services for Coles online.

Moreover, in 2017 the company also started relying on Uber to deliver products home. Furthermore, this site receives traffic of 11 million visitors per month and has 800 stores across the county.

9) Kogan

Kogan is a pure-play e-commerce and online retailer company in Australia. LCD television and LED screens have had the majority of the sales from the Kogan website. Moreover, it announced its own brand of products under the name Fortis in 2014.

Fortis also retails a variety of fitness products. Kogan online has generated a revenue of $2.1 billion. They have a monthly traffic of over 10 million visitors in 2021.The company also employs around 200,000 people across Australia.

Furthermore, this e-commerce company acquired Dick Smith electronics to consolidate its market presence. Finally, Australia Post is one of the reliable partners of Kogan for shipping and last-mile delivery services.

10) BigW commerce

It is an Australian retail chain of discount department stores and a subsidiary of Woolworths. It offers a wide range of products. Its online store was opened in 2010, which went on to become one of the leading variety stores in Australia.

BigW e-commerce site has generated a net sales of $174 million in 2020 and employs over 18,000 people. Furthermore, A2B logistics provides shipment and delivery services for BigW across the country.

11) OzBargain

This Australian website collects information on deals from various stores and offers them on their platform. Shoppers can make use of these deals to get heavy discounts on their purchases. Members vote on the deals that they find useful, and these deals make it to the top of the category listing, 

It is headquartered in New South Wales Australia and was founded in 2006. It attracts more than 1 million unique visitors every month. OzBargain has done over $16 million in revenue. It has helped its members grab over 400,000 deals.

12) Officeworks

Officeworks began its operations in 1994, in Victoria, Australia. It is a Since then, its has grown to become Australia's leading supplier and retailer of stationery products. They cater to the needs of education, business and home.

It's network of over 167 retail stores and almost 10,000 employees, combined with its website has enabled it to cross $2 billion in sales. It stocks more than 40,000 products and offers click and collects as well as free delivery options to their Australian customers.

13) EB Games

The biggest online game retailer and re-seller in Australia, EB Games began its operations out of Brisbane, Australia in 1997. They hold the license for in-house designing and manufacturing of merchandise with characters from Disney, Pixar, DC, Marvel, Nintendo, PlayStation, Xbox and more.

EB Games stocks consumer electronics, video games and merchandise. It has close to 500 stores in Australia, generating revenues close to $600 million. It also offers repair and servicing support.

14) Booktopia

Booktopia began as a pet project in 2004 with a modest budget of $10 per day. Headquartered in Lidcombe, this online bookstore employs close to 300 people and uses FedEx, NZ Mail, and UPS to deliver books worldwide.

Booktopia's e-commerce site generates more than $165 million a year. They stock over 150,000 items and provide access to more than 6,000,000 book titles. They have won the title of "Best Bookstore of the Year" in 2016, 2017, and 2019.

15) Co-Op

Co-op's online textbook retail business operates through its 2 million+ members. They were acquired by Australia-based Booktopia in early 2020. It was started in 1958 by Malcolm Broun in Sydney, Australia. It soon grew to be one of the largest resources of books catering to education, profession, and lifelong learning.

Expanding to over 60 branches, they had over 2 million members. In 2004, they had a turnover of almost $75 million. Before its acquisition, it was Australia's largest cooperative and the second-largest bookstore.

How to Choose the Best eCommerce Company in Australia?

E-commerce companies with an extensive list of features and services are the ones that stand out in the market. There's so much to look out for in these organizations, but here is what you need!

1) The Number of Regions Delivered to

Delivery range is an important factor when selecting an e-commerce company in Australia. This refers to its ability to deliver different volumes of products across numerous regions.

As consumers, we want the leverage that comes with being able to ship anywhere in the world! Moreover, it would be greatly welcomed if the online platform provided bulk shipping as well. 

2) Products, Service, and Benefits

E-commerce companies in Australia are always looking for ways to provide their customers with the best shopping experience possible. One way they do this is by offering free shipping on all orders.

In addition, other benefits like discounts, free services, and extended warranties are provided along with the product as a package. These packages make top online platforms stand out in the market with a competitive edge.

3) Delivery Mechanisms 

Australian eCommerce companies have to be more innovative when it comes down to the shipping side of things. It's only fair that customers demand efficient, safe, and secure delivery mechanisms for their orders.

Delivery mechanisms include storage, transportation, communication channels, and regular delivery.

Top e-commerce platforms provide safe and secure transport protocols. This helps provide a satisfying customer experience. These factors also help online ventures stay ahead in the market. As a result, customers can get rid of their apprehension in purchasing any kind of product.

4) Delivery Speed

The e-commerce industry is constantly evolving to meet the needs of customers. In today’s e-commerce climate, they're on the lookout for fast-tracked delivery services. Speedy deliveries lead to customers satisfaction.

So top online platforms provide expedited delivery options like super express, same-day, next-day and hyperlocal delivery. 

Expedited delivery options are essential for today’s e-commerce practices. They provide a lot of customers with the peace that they need. They also reduce order cancellations, thanks to accelerated times on their end!

5) Order Tracking Visibility

An important part of providing excellent customer service is constantly updating them on their orders. Customers are looking for transparency in the shipping process. They cannot get enough of companies that provide end-to-end visibility.

Real-time order tracking and notifications are helping top e-commerce ventures. Using these tools and features, they have attracted and roped in a lot of customers. So, order tracking has become a compulsory feature to look for in selecting the right online platform.

6) Proof of Delivery

The proof of delivery is a crucial document. It helps online companies attend to any issues raised by customers about their goods at delivery. This document consists of the consignee's signature with the date and time. Furthermore, this document also holds the logistics service representative responsible for any mistakes during delivery.

7) Returns Policy and Management

The product returns process is an important part of running a business. It can be very difficult to manage- especially considering the fact that 10% of all products are returned. The last thing you need is for your product's return process to go wrong.

And it can go wrong if your company doesn't have clear guidelines on the returns process. Therefore, top e-commerce platforms ensure precise return policy and returns management.

8) Reputation and Reviews of the E-commerce Company

The simple way to find a top online platform is by taking into account the reputation and reviews of that company. There are many websites that provide detailed insights and reviews about the best eCommerce platforms.

With help from those sites, you can gauge the level of order fulfillment consistency. Reviews by users can also help you establish the reputation of your selected company.

Role of Logistics Companies and Modern Technology in the Australian E-commerce Market (With Stats)

Logistics services offer comprehensive post-purchase experiences. They provide automation tools for maximizing order fulfillment. This helps online businesses improve their customer's overall shopping experience. 

Logistics services are constantly adapting to new technologies. These include augmented reality, chatbots, and big data that analyze your shopping preferences, as well as AI-powered engines. Thanks to these, consumers can find the best deals on voice shopping apps or online sites.

Hyperlocal and super express delivery services help businesses deliver their products quickly. As a result, top e-commerce companies in Australia consistently facilitate fast-tracked last-mile delivery services.

Supply chains have witnessed major growth and unprecedented profit margins in the e-commerce market of Australia. All thanks to their utilization of modern tech and dynamic delivery systems. Considering that, let us look at some statistics on the e-commerce market in Australia.

• Australia is the 10th largest e-commerce market in the world.
• Its total e-commerce revenue was AUD$ 27.5 billion in 2020.
• Australians spent $50 billion on e-commerce purchases in 2020.
• More than 90% of the population uses mobile phones for shopping.
• Variety stores made up one-third of the e-commerce sales in 2020.
• Australia Post covered 68% of the companies that use it for delivery.
• Australians aged 35-44 contributed to 23% of all e-commerce sales.
• Almost 80% of the purchases were made in East Australia.
• 52% of the purchases were done with credit cards.
• More than 50% of mobile shoppers purchase once a week.
• Australians spent over $15 billion on shopping via social media.

Final Conclusion

As e-commerce continues to grow, the Australian market is estimated to generate $38 billion in revenue with an expected 6% annual growth rate this year.

The reason being, as shown in the article, the top 15 e-commerce companies in Australia offer a range of competitive features and products.

They include user-friendly mobile apps, multiple payment options, and super express pick-up and delivery services.

Additionally, they provide comprehensive customer support with order tracking for a hassle-free customer experience! That means as a consumer, business owner, or entrepreneur in Australia, you can take advantage of all the robust features of these best online platforms.

So make use of this article to select the best e-commerce company in Australia for your requirements.

FAQ

1) Is Australia good for eCommerce?

As of 2021, Australia found itself in the eleventh place for the largest eCommerce market category with a revenue crossing $30 billion. 

2) Who is Australia's largest online retailer?

Woolworths in Australia has the pleasure of being the largest Australian eCommerce retailer with online sales in 2020 crossing $1700 million.