How Caratlane Perfected Their Omni-Channel Customer Experience With ClickPost
ClickPost's automated logistics solutions resolve shipment delays, improve on-time deliveries, & provide real-time order visibility.
Reduction in Return-To-Origin (RTOs)
Growth in Monthly Shipments
Meeting Delivery Expectations Rating
A Diamond in a Rough Spot
With the decision to enter the realm of omni-channel commerce, CaratLane, a customer-first brand, found themselves navigating through a labyrinth of logistical challenges. These hurdles translated into soaring costs, dwindling profitability, and a disjointed post-purchase journey. Their commitment to delivering seamless experiences across all channels was proving to be a daunting task.
Their dependence on manual processing combined with the absence of robust data analytics only exacerbated matters, driving logistics expenses up while tightening profit margins. And an inability to effectively track and resolve stalled or delayed shipments compounded their woes.
Recognizing the importance of rectifying these issues to uphold their customer-centric ethos, CaratLane embarked on a quest for a solution that would not only optimize their logistics but also prioritize the satisfaction of their clientele.
For Flawless Experience...
CaratLane was on the lookout for solutions that would:
1. Simplify operations by automating order processing and leveraging advanced data analytics, which would cut down on logistics costs and boost profitability.
2. Enhance tracking and resolution processes for shipments, ensuring swift action in case of delays or issues. This would lead to happier, loyal customers.
3. Ensure a consistent post-purchase journey across all channels, aligning perfectly with CaratLane's strategy to leave customers with a lasting positive shopping experience.
Omni-Channel Excellence
ClickPost teamed up with CaratLane to tackle their unique challenges head-on with tailor-made solutions. By integrating APIs, digitizing dispatches, and automating delay & NDR resolutions, ClickPost revolutionized CaratLane's logistics game.
A Carats-matic Outcome…
The result? A surge in monthly orders, smoother order-to-dispatch rates, and a kiss goodbye to manual errors. Thanks to improved communication and NDR automation, RTO rates plummeted by 30%, while a whopping 93% of customers raved about their delivery experience.
CaratLane X ClickPost, it's all about better logistics for slicker omni-channel management!
Hi CaratLane!
CaratLane is India's largest omni-channel jewellery brand, with a journey that began in 2008.
Renowned for its exquisite designs, quality craftsmanship, and innovative approach to modern jewelry, CaratLane is headquartered in Chennai, TamilNadu.
Over the years, CaratLane has expanded to 148+ stores across 55+ Indian cities, with a Try@home service available in over 24 cities.
Website
www.caratlane.com
Industry
Jewellery
Channel
Omni-Channel
Solutions Used
Automated Logistics
Use Case
Automated Logistics Modules to ace omni-channel experience
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